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LEADING IN HEALTHCARE

 

 

 

Having begun in 2002 by Philip Bailin, M.D., M.B.A. and James K. Stoller, M.D., M.S. (Organizational Development), Leading in Health Care is a 10-month course offered to a nominated group of Cleveland Clinic Staff. The goal of the course is to create a forum for learning the requisite competencies to lead in healthcare with a specific focus on the context of leadership at the Cleveland Clinic. The 10 once monthly full-day sessions address three broad content areas: Cleveland Clinic culture and history, health care finance, and leadership (including emotional intelligence, situational leadership, crucial conversations, teambuilding, etc.). A sample curriculum, which is modified yearly, is shown below.


Assignments for the course include pre-work for the 10 sessions (which are highly participatory and designed to align with adult learning strategies) and the deliverable is a business plan for an idea that course attendees have proposed and for which they have enthusiasm. Specifically, each attendee is asked to present an idea for an innovative idea he/she would like to implement. Using a nominal group technique, the group identifies the 7 proposals for which enthusiasm is highest and then forms teams which work together and with finance and marketing to develop a business plan. The final session of the course, usually attended by Clinic leadership, consists of presentations of the business plans, many of which have been implemented. In this way, Leading in Health Care has become a forum to formulate and cultivate innovative ideas for the Cleveland Clinic.

 

Please contact Philip Bailin, M.D., M.B.A. and/or James K. Stoller, M.D., M.S. for more information about the program.

 

COURSE ASSIGNMENTS

 

Please review session documents. Print (if desired) and bring to class.

 

Session #3 - Friday, December 12, 2008

Agenda - Health Care Marketing I

Section 1: Respond

Section 2: Provide

Section 3: Strategic

Section 4: Understand

Section 5: Loyalty

Section 6: Creating

 

Session #4- Friday, January 16, 2009

Agenda - Health Care Marketing II

   

 

 

 

 

 

 

 

 

 

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